Breaking Free from Traditional Donor Segmentation: A Modern Approach for Nonprofits
For decades, nonprofits have relied on traditional donor segmentation—grouping supporters into static categories like “new donors” or[...]
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B2B Growth AI in Sales and Marketing Marketing Technology HubSpot Digital Marketing Strategy B2B Marketing October 25, 2024
HubSpot Vs. WordPress: Why WordPress’ Drama Means Now’s the Time To Switch
The WordPress community, once the gold standard of open-source web development, has been rocked by internal squabbles and some pretty[...]
AI Implementations Manufacturing September 6, 2024
AI in Manufacturing: Bridging the Language Gap with a CRM Embedded AI Translator
Opportunity: Enhancing Communication in a Global Market For global manufacturers, clear communication across languages can be a significant[...]
HubSpot Nonprofit August 22, 2024
Blackbaud Alternative for Nonprofits: Why HubSpot is Worth a Look
Nonprofits are wrestling with donor engagement and digital transformation and an effective CRM is more important than ever. For many[...]
Manufacturing July 8, 2024
Master Digital Marketing: A Guide for Manufacturers
In search of decisive strategies for manufacturing digital marketing? This practical guide demystifies digital approaches for the[...]
June 25, 2024
The Ultimate Guide to Leveraging HubSpot's Potential in Healthcare
For most of the digital era, healthcare companies haven’t had a lot of options for CRM and marketing automation. A robust content marketing[...]
June 24, 2024
Mastering B2B SEO Strategy in 2024: Proven Tactics for Superior Search Visibility
Effective SEO strategy for B2B is more than just peppering your content with keywords—it’s about creating a comprehensive plan that speaks[...]
June 4, 2024
HubSpot for Healthcare: Raising the Bar in Sensitive Data Handling
Healthcare providers looking for a secure and efficient customer management tool might find HubSpot for Healthcare useful. It is a robust[...]
lead generation Content Marketing Digital Marketing Strategy B2B Marketing March 12, 2024
Does Gated Content Work? How and When to Leverage It
In the world of lead generation tactics, gated content is a topic that sparks both praise and skepticism. But what is gated content[...]
Marketing Technology HubSpot Digital Marketing Strategy January 29, 2024
Navigating CRM Change Management: Pitfalls to Avoid and Strategies to Conquer
On your journey to digital modernization, your CRM system plays a pivotal role, and let's face it, it's not always a walk in the park. But[...]