Thinking

Living our mission: Make Time to Vote

Core to our mission at Lake One, is a deep belief that business can both pursue profit and make an impact in the world.

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Join us in Pinky Swear’s Season of YES

Embedded in our mission is the belief that business can … and must serve more than just the pursuit of profit. We’re all here to make our ma

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What is Modern Marketing?

Modern, measurable marketing. Sounds like a catchy tagline. But what is modern marketing? Great question. At Lake One we have a strong opini

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A new donation platform should change how you raise money, not just how you take it

What goes wrong when nonprofits switch donation platforms, how to move donors and data without breaking them, and how to plan for what the new platform should let you do differently.

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How HubSpot and Fundraise Up Boosted Donor Engagement and Fundraising at Pinky Swear Foundation

Recurring giving was flat, the Radiothon lived in a spreadsheet, and nobody could show a donor what their money did.

64% Increase in recurring giving YOY $400k Record Radiothon Read the case study Nonprofit Health & Human Services Case study Eversight

Search visibility that finally matched the mission.

Four audiences on one site, including donor families who arrive on the worst day of their lives.

56% Search visibility 22% Clickthrough YoY Read the case study Nonprofit Health & Human Services Case study A Statewide Fraternal Order

How a Fraternal Service Organization Modernized Their Student Loan Program Without Breaking the Bank

From paper student loan applications to online

100s of loans processes annually Read the case study Nonprofit Faith & Mission Guide

Everything you need to know about HubSpot for Nonprofits

What HubSpot actually costs a nonprofit, what it does with donors, gifts and programs, and what an implementation really looks like month

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The missing guide: HubSpot + Fundraise Up

How the Fundraise Up and HubSpot integration really works, what it does and does not do, and the setup decisions that make your giving data

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How to move your nature center from disconnected tools to a unified system

Five doors into one organisation, and what it takes to make them one system: how to know you are ready, how to evaluate vendors, and what

Read the guide nonprofit conservation-environment