Manufacturers: Here’s What Your Sales Toolkit Really Needs
Let’s call a spade a spade, most manufacturing sales toolkits are just PDFs with a fancy name. And while there's nothing really wrong with p
Read it ThinkingAI in Manufacturing: Bridging the Language Gap with a CRM Embedded AI Translator
Opportunity: Enhancing Communication in a Global Market For global manufacturers, clear communication across languages can be a significant
Read it ThinkingMaster Digital Marketing: A Guide for Manufacturers
In search of decisive strategies for manufacturing digital marketing? This practical guide demystifies digital approaches for the manufactur
Read it ThinkingImprove Manufacturing Margins by Consolidating Tech & Adding Automation: CRM for Manufacturers
You have dozens of opportunities to use tech and automation with a CRM for manufacturers to improve margins in your company. The trick is kn
Read it ThinkingSimplify Your Manufacturing Sales and Marketing Funnel: Tame the Chaos in 5 Questions
Many of our conversations with manufacturers eventually come around to a central idea: our sales channels are unique, and only a few compani
Read it ThinkingHow to Calculate the True Cost of Sales and Marketing Data Silos in Manufacturing
For years, manufacturers have used tools like Lean and Six Sigma to improve their quality, boost productivity, reduce costs, and enhance the
Read it ThinkingTrade Show Marketing for Manufacturers: Power Your Trade Show With HubSpot
We’ve been going to trade shows since fishbowls, raffle tickets, and QR codes were cutting-edge. Things have changed a bit since then, and t
Read it ThinkingSolutions to 5 Common Manufacturing Marketing Challenges in 2021
Marketing and selling to b2b buyers continue to become an ever more complex landscape. For manufacturers, the complexities of product and ch
Read it Thinking7 B2B Manufacturing Marketing Trends Driving Growth in 2021
B2B buying is growing ever more complex. From 2016 to 2018 the number of stakeholders involved in a purchase decision jumped from 6.8 to 8.2
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