Thinking

Follow Our Lead: A Guide for Your Pardot to HubSpot Migration

We’ll walk you through the Pardot to HubSpot migration, show you why HubSpot’s Marketing Hub's powerful marketing automation platform is a b

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How to Calculate the True Cost of Sales and Marketing Data Silos in Manufacturing

For years, manufacturers have used tools like Lean and Six Sigma to improve their quality, boost productivity, reduce costs, and enhance the

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Trade Show Marketing for Manufacturers: Power Your Trade Show With HubSpot

We’ve been going to trade shows since fishbowls, raffle tickets, and QR codes were cutting-edge. Things have changed a bit since then, and t

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4 Account Based Marketing Email Examples To Inspire You

Nearly 70% of companies engaged in account based marketing programs are using email as a key channel and close to 60% label it as an importa

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Solutions to 5 Common Manufacturing Marketing Challenges in 2021

Marketing and selling to b2b buyers continue to become an ever more complex landscape. For manufacturers, the complexities of product and ch

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7 B2B Manufacturing Marketing Trends Driving Growth in 2021

B2B buying is growing ever more complex. From 2016 to 2018 the number of stakeholders involved in a purchase decision jumped from 6.8 to 8.2

Read it for-profit manufacturing